If you were an executive in the Megan Thee Stallion Paris Olympics commercial would you have agreed with her pitch for Thee Paris Olympics

The commercial featuring Megan Thee Stallion promoting the Paris Olympics was a bold and innovative move by the International Olympic Committee (IOC). However, as an advertising executive, I would have approached the pitch with some hesitation.

While Megan Thee Stallion is an undeniable cultural icon, her appeal may not resonate with the target audience for the Olympics. The Olympics are typically associated with athleticism, competition, and national pride, while Megan Thee Stallion's brand is more closely aligned with music, fashion, and entertainment.

Furthermore, the commercial's messaging seemed somewhat disjointed from the core values of the Olympics. Megan Thee Stallion's lyrics focused on personal empowerment and self-expression, which could potentially alienate viewers who are more interested in the sporting aspect of the event.

However, the commercial could still be seen as a strategic move to attract a younger and more diverse audience to the Olympics. Megan Thee Stallion's fan base is predominantly young and female, a demographic that is often underrepresented in sports viewership.

Ultimately, the decision of whether or not to approve Megan Thee Stallion's pitch would depend on the IOC's long-term marketing goals and their willingness to embrace a more unconventional approach.

What were the main concerns about Megan Thee Stallion's pitch for the Paris Olympics commercial? Her appeal may not resonate with the target audience, and her messaging seemed disjointed from the core values of the Olympics.
Why could the commercial be seen as a strategic move? It could attract a younger and more diverse audience to the Olympics.
Who is Megan Thee Stallion's fan base predominantly made up of? Young and female demographics.
What would the decision of whether or not to approve Megan Thee Stallion's pitch depend on? The IOC's long-term marketing goals and their willingness to embrace an unconventional approach.
What are some potential benefits of using Megan Thee Stallion to promote the Paris Olympics? Increased awareness among a younger and more diverse audience.